DAZZLE WOMAN 自在练达, 亦不缺乏个性。
她以轻松随意的优雅，诠释具有当代精神的生活方式。
因为内心力量强大，所以对世界包容热爱。
因为态度积极乐观，所以对未来无所畏惧。
矛盾冲突美学
DAZZLE重构了时尚语境中对于不同设计风格的分类，
打破陈规与界限，故意将被认为是甜美的元素与硬朗的元素混合起来。
出人意料的材质搭配和颠覆性设计在这里达到了微妙的平衡。
这种有些前卫甚至是顽皮的手法，
是对DAZZLE WOMAN的致敬：她们角色多变、职责纷繁。
她们是生活的冒险家，不可被轻易定义。
新女性主义
DAZZLE WOMAN挑战了传统观点对于女性角色该如何成长转化的预设，
阐明了一种崭新的女性主义态度。她否认强加给女性气质的固定思维，
以一种新的审美规范赋予其开放和自信的力量。
她不再受女性必须柔弱或必须强势的限制，
这是女性主义要表达的唯一宣言：女性能否自由地选择自己的生活，自由去爱，并被爱。
The DAZZLE WOMAN is at eased and experienced, full of personality.
She interprets her contemporary lifestyle with casual elegance.
Because of her strong inner strength, she loves the world unconditionally.
Because of her positive and optimistic attitude, she fears no future.
Contradictory and Conflicting Aesthetics
DAZZLE reconstructs design style classifications,
smashing stereotypes and boundaries, deliberately mixing luscious with tough.
The surprising mix of materials and subversive design achieves a subtle balance.
Some of these avant-garde and even naughty techniques pay tribute to the DAZZLE WOMAN:
their roles are varied and their responsibilities are numerous.
They are adventurers of life and are not easily defined.
New Feminism
The DAZZLE WOMAN challenged the presupposition of traditional views on
how female roles should grow and transform, and clarified a new feminist attitude.
She denies the fixed mindset imposed on femininity,
and empowers women to be open and self-confident with a new aesthetic norm.
She is no longer limited by the idea that women should be weak or strong.
The only declaration that feminism wants to express is:
women are free to choose their own lives, to love freely, and be loved.
“姯”, woman+light, anancient Chinese character that depicts a woman of dazzling beauty. Dazzle andShine -- is a new vision of beauty that DAZZLE has defined since its creation.
#LOVE CREATES# DAZZLE believes that whenyou dress up, there is a sense of responsibility that you want to live up tothe sparkle: feel empowered, confident, and the best version of yourself.
Created by women for women, DAZZLEcelebrates the aesthetics of contradictory in the designs that interpret thepersonal style towards an ideal of universal beauty.
Discover all that is bright and beautifulin the world of DAZZLE.
DAZZLE’s design never misses the element ofcontradictive clashes, the creatively mixed elements resulted in the uniquecharacteristic of DAZZLE.
CONTRADICTIVE AESTHETICS
DAZZLE never stops exploring fashion,experimenting new and creative ways of thinking, combining surprises andunexpected elements together.
That’s the unique DAZZLE beauty aesthetic.